Sprint Shafts its Subscribers

Word has it that Sprint has a few lessons to learn when it comes to public service. June 29, it sent out letters to customers telling them it would shut off service effective July 30, claiming “the number of inquiries you have made to us during this time has led us to determine that we are unable to meet your current wireless needs.”

After noting this again on one of our local stations, we understood this to mean that about 1000 subscribers calling the company too many times in one month were subject to this cessation of service. Now it appears that about 200 of these turn out to be U.S. Army soldiers, according to Sprintusers.com., where one soldier nicknamed “Shafted” has made plans to contact his senator and every other media outlet he can because cell phone service complained about roaming charges.

Our point here is this. If a company is going to be rude to an extent that more than a few stories are reported about them in a negative way, can they survive in a highly competitive cellular market? In this case, we really have to wonder.

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