OK, I can stop gushing about 30 Rock, NBC’s comedic behind-the-scenes look at a sketch show. NBC has finally given it the full season order. This comes the day after a colossal breakthrough in ratings, having moved to Thursday nights. 30 Rock now is the fourth show in a tight lineup on NBC—My Name is Earl, The Office, Scrubs, and 30 Rock provide the return of that “Must See” feeling. And must see they did. 30 Rock, which has not been much of a ratings winner, saw a dramatic 25% increase in viewers (6.6 million viewers overall) when it followed the aforementioned block of shows. Kevin Reilly, President, NBC Entertainment, said, “In 30 Rock, Tina Fey and Lorne Michaels, along with stars Alec Baldwin and Tracy Morgan, have the goods with this excellent comedy. We look forward to future episodes of this bright new show, which is right on-brand for our Thursday-night comedy block.” I know a lot of you out there watch Grey’s Anatomy, but the NBC Thursday night schedule provides a solid two hours of comedy gold.