On Gear Live: Apple’s $400,000,000 Secret to Saving the Planet

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Today Apple released the long awaited European version of it’s uber-popular iTunes Music Store. Apparently, while the “Big 5” labels are all signed, sealed, and delivered on the service, the independant record labels have decided to stay out. They are claiming that Apple is attempting to put them out of business. Personally, I don’t see the big deal. iTunes is just another avenue available for purchasing music. I don’t know how it is in Europe, but in the U.S. it seems that iTunes goes out of it’s way to promote the independant artists on the service.


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In what must be called an interesting twist, the British Advertising Standards Authority has notified Apple of the fact that their latest ads for the G5 Mac were "misleading" and have to be changed. The culprit here is where Apple referred to it's latest high-end PC as "the worlds fastest personal computer." Apparently, since it is not the absolute fastest under all circumstances, they need to reword their ad.

The new Apple G5's all come with dual 64-bit PowerPC processors as standard, with speeds ranging from 1.8GHz to 2.5GHz.
I was able to conduct an interview with Scott Jordan, CEO and Founder of SCOTTeVEST, Inc. Scott gave some insight into the inspiration for starting SCOTTeVEST, as well as his take on the portable entertainment industry.

Click here to read the interview on I4U.

Check out the SCOTTeVEST product line.

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Gear Live is a trend-setting web magazine, launched in June 2004, devoted to the high tech lifestyle. We provide news, previews, reviews, commentaries, and more on all your favorite gadgets, electronics, and tech trends. Our readers enjoy our timely coverage, and honest approach.

Gear Live is written and edited by Andru Edwards, along with East Coast correspondent Hector Martinez, and Music Columnist Greg Norton. The site is part of the I4U Network.

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