On Gear Live: Apple’s $400,000,000 Secret to Saving the Planet

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Apple’s $400,000,000 Secret to Saving the Planet

Posted by Andru Edwards Categories: Apple, Videos,

Apple is on a mission to hit carbon neutrality by 2030—a goal that goes far beyond its products and supply chain. This video explores the tech giant’s groundbreaking Restore Fund, a $200 million initiative aimed at reforesting Brazil’s Atlantic Forest while tackling the hardest-to-eliminate 25% of its carbon footprint.

A key highlight of this story is an exclusive interview with Lisa Jackson, Apple’s Vice President of Environment, Policy, and Social Initiatives. Lisa shares insights into how Apple’s Restore Fund is blending corporate responsibility with tangible environmental results, and how their commitment to renewable energy and carbon neutrality is setting a new standard for the tech industry.

The story dives into the heart of the Atlantic Forest, where Apple and local partners like Symbiosis are restoring biodiversity, planting resilient trees, and using cutting-edge tech like the iPhone’s LIDAR to measure their impact. The video examines whether nature-based solutions like the Restore Fund can scale up fast enough to make a significant difference and how global companies like Apple are shifting from minimizing harm to actively restoring ecosystems.

Gallery: Apple’s $400,000,000 Secret to Saving the Planet


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Is Apple Intelligence All Hype? w/ Taylor Lorenz - Geared Up 202

Posted by Andru Edwards Categories: Apple, Smartphones, Podcasts, Videos,

AI has been hyped up like the world’s next superstar athlete, but when it comes time to perform, has it actually stuck the landing? In this episode, we dive into the state of AI today, breaking down what’s working, what’s failing, and how companies like Apple, Google, and OpenAI are shaping the future.

We discuss Apple Intelligence, its delayed rollout, and whether Apple’s privacy-first approach is actually hurting its AI capabilities. Plus, what’s going on with AI-generated images, the evolution of Siri, and the battle between Google Gemini, ChatGPT, and Apple’s attempts to keep up. And of course, we analyze whether companies are just slapping "AI" on everything from bird feeders to massage chairs to sell more products.

On top of that, we discuss T-Mobile’s partnership with Starlink and the conspiracy theories running rampant about Elon Musk tracking everything. Also, are we witnessing the slow demise of TikTok in the U.S.? Taylor Lorenz joins the discussion to break it all down.

Gallery: Is Apple Intelligence All Hype? w/ Taylor Lorenz - Geared Up 202


Apple’s iPhone Sales Slip Due to China Competition

Posted by Andru Edwards Categories: Apple, Smartphones, Corporate News,

Turns out, Apple can fumble iPhone sales and still make Wall Street happy. The tech giant’s stock jumped 3.3% in after-hours trading, even after reporting a nearly $2 billion shortfall in iPhone revenue compared to analyst expectations. 

Apple pulled in $69.1 billion from iPhones last quarter, making up over 55% of its total revenue. But global iPhone shipments dipped 4% year-over-year, thanks to stiff competition in China from Huawei and Xiaomi. That market hit was big—Greater China revenue fell 11% to $18.5 billion. 

By the numbers:

• $124.3 billion – Total revenue last quarter (a new record) 

• $36.3 billion – Net profit (up 7.1% YoY) 

• $26.3 billion – Services revenue (up 14%) 

• 4% – Decline in global iPhone shipments 

• $3.57 trillion – Apple’s current market valuation 

Still, services revenue soared and Apple Intelligence—its AI push—has users excited (except in China, where it’s not yet available). Despite the iPhone miss, investors are staying bullish—because hey, who needs phone sales when you’ve got a $3.57 trillion valuation?

Gallery: Apple’s iPhone Sales Slip Due to China Competition


How iPhone Thieves Can Ruin Your Digital Life in Minutes

Posted by Andru Edwards Categories: Apple, Smartphones, Videos,

iPhone passcode entry

Imagine this: You’re at a bar with your friends, enjoying a drink and chatting. You take out your iPhone to check something and enter your passcode. You don’t notice the person behind you who’s watching your every move and memorizing your passcode. A few minutes later, they snatch your iPhone from your hand and run away.

You might think that’s bad enough, but it gets worse. Within minutes, the thief has used your passcode to gain access to your iPhone and change your Apple ID password, which enables them to disable Find My, make purchases using Apple Pay, gain access to passwords stored in iCloud Keychain, and scan through Photos for pictures of documents that contain a Social Security number or other details that could be used for identity theft.

This is not a hypothetical scenario. It’s a real threat that has been happening across the US. The Wall Street Journal’s Joanna Stern has been hearing from victims who have lost thousands of dollars and their entire digital lives after their iPhones were stolen with the thieves obtaining their passcodes.

Click to continue reading How iPhone Thieves Can Ruin Your Digital Life in Minutes

Gallery: How iPhone Thieves Can Ruin Your Digital Life in Minutes


Talking with Apple about M2 Chip Design and the Power It Brings to the latest Macs

Posted by Andru Edwards Categories: Apple, Features, PC / Laptop, Videos,

In this episode I talk to Apple about the design process of Apple Silicon, the M2 chip, the M2 Max MacBook Pro, the M2 Pro Mac mini, and more. These are some of the most powerful and innovative Macs that Apple has ever created, and I wanted to learn more about how they came to be and what they can do. I'm joined by Laura Metz, the Director of Product Marketing, Anand Shimpi of Hardware Engineering, and Tuba Yalcin from the Pro Workflow team. They're all very passionate and knowledgeable about Apple's design process, and they shared some amazing insights.

This is a rare opportunity to hear from some of the people behind the scenes of Apple's amazing products and learn more about how they create and optimize them for different use cases. If you are a tech enthusiast or an Apple fan, you don't want to miss this video.

You can find my M2 Max MacBook Pro review, as well as pick one up for yourself!

Gallery: Talking with Apple about M2 Chip Design and the Power It Brings to the latest Macs


What Apple Silicon Means for the Mac w/ Guest Rene Ritchie!

Posted by Andru Edwards Categories: Apple, Smartphones, Corporate News, Features, Handhelds, PC / Laptop,

What is Apple Silicon

Apple is about to swap out Intel chips for their own self-made processors in the Mac line, and Rene Ritchie joins us to talk about what this means, and how it will change the Mac for the average consumer. We also discuss iOS 13.6, the moves Microsoft is making with the Xbox Series X and xCloud, along with a lightning round of tech topics!

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SPONSOR: National Car Rental - skip the line with the Emerald Club. Go National. Go Like a Pro.

Listen to the episode in the player above or subscribe to Geared Up in your favorite podcast app to listen on the go!

Gallery: What Apple Silicon Means for the Mac w/ Guest Rene Ritchie!


Apple Changes the Mac Forever, iOS 14, and more w/ Guest Mark Gurman!

Posted by Andru Edwards Categories: Apple, Smartphones, Wearables, Corporate News, Displays, Features, Handhelds, Home Entertainment, Smart Home, PC / Laptop,

Tesla Cybertruck impressions

Apple dropped some major news during its WWDC virtual keynote, and Bloomberg’s Mark Gurman joins the show as we talk about all of the announcements. Mark currently works for Bloomberg, and has been reporting on Apple since he was 15 years old, breaking major news since the very beginning of his career. We talk about his biggest scoops, the business of breaking news, Apple’s AR & VR headset plans, and of course all the news coming out of WWDC - macOS 11, iOS 14, tvOS 14, and watchOS 7.

LINKS MENTIONED IN THE SHOW

SPONSOR: National Car Rental - skip the line with the Emerald Club. Go National. Go Like a Pro.

Listen to the episode in the player above or subscribe to Geared Up in your favorite podcast app to listen on the go!

Gallery: Apple Changes the Mac Forever, iOS 14, and more w/ Guest Mark Gurman!


The Hidden iPhone Superpower w/ Guest Matt Cassinelli

Posted by Andru Edwards Categories: Apple, Smartphones, Wearables, Features, Smart Home, PC / Laptop, Video Games,

iOS 14 shortcuts

This week Matt Cassinelli joins the show to talk to us about the power of the Shortcuts app on iPhone and iPad. Matt is who we consider to be the master of Shortcuts, and is able to bend the iPhone to his will more than anyone else we know. We also talk about the Playstation 5 reveal event, Apple’s rumored transition to ARM processors in Mac computers, and more!

LINKS MENTIONED IN THE SHOW

SPONSOR: National Car Rental - skip the line with the Emerald Club. Go National. Go Like a Pro.

Listen to the episode in the player above or subscribe to Geared Up in your favorite podcast app to listen on the go!

Gallery: The Hidden iPhone Superpower w/ Guest Matt Cassinelli


Black Lives Matter w/ Guest Sara Dietschy

Posted by Andru Edwards Categories: Apple, Cameras, Smartphones, Editorial, Features, PC / Laptop,

Black Lives Matter protest

This week, we reflect on the uprising that we’re seeing in the USA and across the world as people fight for change in how the lives of black and brown people in America and are viewed and valued. Andru shares his 24-hour fight with YouTube to get a video that would help protesters stay safe. Our guest, Sara Dietschy joins us and gives her unique perspective on the new Sony ZV1 handheld camera, which is targeted at vloggers.

LINKS MENTIONED IN THE SHOW

SPONSOR: National Car Rental - skip the line with the Emerald Club. Go National. Go Like a Pro.

Listen to the episode in the player above or subscribe to Geared Up in your favorite podcast app to listen on the go!

Gallery: Black Lives Matter w/ Guest Sara Dietschy


Tesla Cybertruck impressions & HBO Max Frustration w/ Guest Kevin Nether!

Posted by Andru Edwards Categories: Apple, Smartphones, Features, Smart Home, Transportation,

Tesla Cybertruck impressions

This week Kevin the Tech Ninja joins the show as we discuss the Tesla Cybertruck, the fail that is HBO Max, obsession with Call of Duty: Warzone, VR gaming with Pro Putt by Top Golf on Oculus Quest, some of our favorite smart home tech platforms and devices, and we take a deep dive looking at how things have changed for us as video creators and YouTube creators during the work from home era of the current pandemic!

LINKS MENTIONED IN THE SHOW

SPONSOR: National Car Rental - skip the line with the Emerald Club. Go National. Go Like a Pro.

Listen to the episode in the player above or subscribe to Geared Up in your favorite podcast app to listen on the go!

Gallery: Tesla Cybertruck impressions & HBO Max Frustration w/ Guest Kevin Nether!


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