Sony: How to Kill a Brand

YouTube’s user ‘heavyarms 117’ took the Doc Adams’ altered lyrics of The Fray’s “How to Save a Life” and combined them with images and old quotes from Phil Harrison, a Blu-ray nudge, and even a reference to the Kill Zone games to come up with “How to Kill a Brand.” Kudos goes to the Internet genius that went into the making of this video that proves once again that sometimes the real talent in the world can be found when you are just hanging out and creating on the net.