Amazon bringing apps to Kindle with Kindle Development Kit

Amazon is getting into the apps game, with “active content” coming to the Kindle later this year with the announcement of the Kindle Development Kit (KDK.) You’ll be able to download these apps wirelessly using the Kindle Store once they launch, and we already know that there are some devs that are already hard at work on their Kindle active content.

Amazon says it has already released the Kindle Development Kit to a select number of partners, including the video game giant Electronic Arts, and will make it more widely available when a limited beta period starts next month. It anticipates formally adding what it calls “active content” to the Kindle store sometime later this year.

Some are seeing this as a reaction to the many, many new ereaders that we saw debut at CES 2010, while others think it is a preventative measure to take some steam out of whatever it is that Apple will be announcing next week at the January 27th Apple Event. Regardless of what it is, having more value added to a device is never a bad thing.

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