QiGos Slated as Keys to The Internet

Keep an eye out for QiGo (pronounced “key-go”,) a new marketing tool aimed at selected consumers. Attach one to your PC’s USB port and get straight to the point, no password needed. A Yu-Gi-Oh version is already available for access to Konami’s web site. Another one is in the works from Fisher Price that will allow children access to kids’ sites.

“More and more companies are offering paid premium Internet services but there is no compelling way to sell that experience physically, such as at retail or in a gift box,” claims co-founder Dan Klitsner. “Our goal was to make the Internet tangible and intuitive while eliminating user names, passwords and PINs. With a QiGO, you just plug it in and it works.”

Not only can the key be used for advertising purposes such as ongoing promotions or industry related news since the memory will be stored online, it can also be adapted for online video games, your own photo and video sharing, musical groups’ itineraries, and a more child-safe Internet experience. Destined to make a large debut this fall, we are thinking it might be a good idea to keep your Victoria’s Secret QiGo (should they decide to create one) away from prying teenage eyes.

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