Nike+ FuelBand aims to monitor your fitness

Nike isn't the first company to think of using a wristband or other device to monitor your fitness and better improve your life, having been beaten them to the punch by the FitBit and Jawbone UP. But still, what Nike brings to the table with its new FuelBand wristband is extraordinary. The Nike+ FuelBand actually displays how well you are doing throughout the day not only on your phone or other Bluetooth device, but also on the band itself.

The band on its own has a very sleek design with a 20 LED color dot-matrix display that shows how many “Points” you have earned during your workout, and another 100 white LEDs to give you feedback, time of day, and the like. The idea behind this is that the next time you work out you try to equal or get a higher score than before, pushing yourself to work out more and therefore become more physically fit. The activity wristband market is small but growing, and from what we can tell the Nike+ FuelBand may be the best bang for your buck. You can pre-order one now for $149.