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Sunday November 25, 2012 2:03 pm
iPad mini leads in Black Friday sales
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Notable Highlights:
- 15.3% of online sales were mobile.
- iPad made up 9.8% of purchases made.
- iPhone made up 8.7% of purchases made.
- Android devices made up 5.5% purchases made.
- 20.7% increase of online shopping.
- 11:45 EST was the peaked shopping time.
- $181.22 was the average order value spent.
- Department stores grew 16.8% over Black Friday 2011
- 58% of consumers used smartphones to shop for deals.
- 41% of consumers used tablets to shop for deals.
Full breakdown after the jump.
Read More 
| IBM
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