Adobe Acquires Pixmantec

Pixmantec RawShooter was a great RAW workflow and processing application that was easy to use and produced superb results.  Why the need for past tense?  Well, because Adobe has acquired Pixmantec’s technology assets, and will be incorporating the technology into Lightroom and anywhere a RAW application process is required.  Lightroom is Adobe’s RAW application that is currently in beta for the Mac platform.  A Windows version of Lightroom is planned but there is no word on when it will be available.

“With high quality digital cameras now within reach of every photographer, customers are gravitating to raw file formats that allow them to get more control over final results,” said John Loiacono, senior vice president of Creative Solutions at Adobe. “By combining Pixmantec’s raw processing technology and expertise with our own, we’re continuing to deliver on the promise that even your existing raw files can be processed with increasing quality as our software technology evolves.”

Pixmantec is a privately held company headquartered in Copenhagen, Denmark and currently ships the RawShooter® line of digital photography software products. Adobe plans to integrate Pixmantec raw processing technologies into Lightroom™ and wherever customers will be working with raw files.

In preparation for this integration, the Pixmantec RawShooter Premium product is being discontinued, though the free RawShooter Essentials product will continue to be available until the Lightroom public beta program is completed. Existing Pixmantec customers will continue to be supported by Adobe and will be provided with an upgrade path to the Adobe digital imaging product family.

So, if you want to snag a free copy of RawShooter Essentials, or an upgrade to RawShooter Premium, then there’s no time like the present as they won’t be around forever.  Get them here.

Read More | Adobe via Rob Galbraith DPI