A recent poll conducted by Harris Interactive shows Sony topping the list of “best brands” for the seventh year in a row. Participants in the poll were asked the following question: “We would like you to think about brands or names of products and services you know. Considering everything, which three brands do you consider the best?” The responses were totaled, and this year, Sony was again number one on the list. Other notable entries include Dell, at second place, and Apple at tenth on the list. Hewlett-Packard also made the list at seventh. Last year, Microsoft tied with Hewlett-Packard for tenth on the list, and this year they dropped off the top ten. The list doesn’t really correlate with success in a particular field or sales numbers. It does, however, indicate how well received a company is by customers buying its products. Since the question doesn’t qualify the word “best” in any way, it can be hard to draw conclusions, but it does indicate that in the world of the general consumer, the Sony brand does carry some weight.