Well, how’s this for a slap in the face? It looks like ads that have sound incorporated into them have come to the Xbox 360 dashboard. As you can see in the video above, the ad appears in a tile, and if you bring that tile into primary view, sound automatically plays - even if you don’t select the ad. That’s pretty low, considering you paid for the console, paid for the games, and more than likely, pay $50 a year for an Xbox LIVE Gold subscription. Here’s hoping that Silverlight in the Xbox 360 Fall 2009 dashboard update doesn’t bring even more advertising with it.