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Wednesday July 12, 2006 12:46 am
Good Taste Prevails, Sony Pulls Controversial Advertisement
Sony may think twice next time before it decides to post an edgy new PSP ad - after days of pressure, Sony has finally agreed to pull its controversial “White is Coming” PSP ad (as previously blogged about here). In a statement found on Reuters, Sony concedes:
“We recognise that the subject matter of one specific image may have caused concern in some countries not directly affected by the advertising. As a result, we have now withdrawn the campaign.”
Personally, the phrasing of “concern in some countries not directly affected by the advertising” seems a bit snarky to me - the Sony rep is obviously referring to the fact that while the ad was posted in the Dutch market, it seemed to raise the most ire here in the US. Still, I for one am glad that Sony can still admit its mistakes once in a while.
Read More | Reuters
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