Tom Ford likes his designs to be "provocative."

The former Gucci creative director says he likes to shock with his creations but insists he only does it if it's justified: "I've always enjoyed getting a reaction. I'm still provocative - but I don't provoke just to provoke. I usually do something to challenge people to think about it."

Tom - who recently released his own range of perfumes and cosmetics - also says it's important to be flexible when creating clothes. "You just start with one direction, then, in a fitting, you think, 'This isn't working,' and you tear a sleeve off - and that's what makes it modern and original."

While a lot of models wear his clothes, Tom says many women could don his creations: "Most pieces could flatter someone with curves. Some full-figured women feel they need their bodies. I say accentuate your bust and hips; curves are beautiful. Have a full-length mirror, so you can ask yourself, Do you like the way I look?' If you're petite, ask, 'Is this cutting me in half?' Also invest in Spanx! With a great undergarment, clothes will drape well."