Due to the efforts of PETA (People for the Ethical Treatment of Animals) and a number of customers who expressed their presence online, retailers The Gap and Zara have released statements temporarily banning the sale of products made from angora rabbit fur.

PETA recently released undercover footage of the horrifying conditions and treatment of angora rabbits in a Chinese angora fur farm, prompting many companies to halt sales of the fur. The Gap and Zara were not as quick to jump on the compassionate bandwagon, facing harsh criticism online, as well as a petition which garnered over 295,000 signatures.

As a result, Zara released a statement on December 18th, claiming that they will stop ordering angora fur until it can verify the farms from which they purchase (let's be honest - they're not going to find a farm removing the fur humanely at the price points that they're used to). The Gap posted on Twitter with a similar sentiment.

How about they invest in cruelty-free faux fur instead of wasting time and money with their own investigations?